AI and Digital Transformation
Behavioral Science

Edu2Work

Armenia’s first AI-powered labor market analytics platform.

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The Challenge

Armenia faces a chronic mismatch between labor market demand and supply. Workplaces are changing fast, and students, educators, and policymakers lack the timely, granular evidence they need to make informed decisions about education and careers.

Our Approach

We built edu2work.am as Armenia’s first AI-powered labor market analytics tool, scraping and analyzing thousands of online job postings with machine learning. The platform was co-designed with three distinct user groups (students, policymakers, and universities), each receiving views tailored to their decisions. Behavioral experiments complemented the data, testing how to nudge students and parents toward informed STEM choices.

Key Innovations

  • AI-powered scraping and classification of thousands of online job postings to surface real-time skills demand
  • Three co-designed user interfaces (for students, policymakers, and universities), built from the same underlying analytics
  • An international technical partnership with Burning Glass Technologies (now Lightcast)
  • Integration into Work Armenia, the broader workforce initiative of the Deputy Prime Minister’s Office

Outcomes & Impact

Launch of edu2work.am with three tailored user experiences, a live machine learning pipeline analyzing the country’s online labor market, and a methodology now embedded in Armenia’s national workforce strategy.

Partners & Donors

Funding Partners

Implementation Partners

Technical Partners