
OUR SERVICES
To instill the “culture of experimentation” in public services and build a sustainable development growth path for Armenia, the Lab integrates and applies the following service lines.
OUR SERVICES
To instill the “culture of experimentation” in public services and build a sustainable development growth path for Armenia, the Lab integrates and applies the following service lines.

BEHAVIORAL EXPERIMENTATION
Behavioral science is about understanding what works for humans. In the field of development, we tend to assume, because we are experts of certain fields, that what we know/believe to work, will eventually generate impact. What we may overlook, is that whatever we do has to do with humans and their complex behaviours, which are not always rational and may need to be nudged towards certain directions to ensure the desired effect.
What behavioural science suggests is to put our ideas to real-life tests – to check the resonance of our interventions with the target population on a small scale combined with rigorous evaluation and only scale up the ideas that have proven to work in the given context among the target populations.
Explore our behavioral experiments

DATA SCIENCE
Digital technologies such as blockchain, satellite data and imagery, and social media are transforming our world. There is an ample reservoir of unexplored data in Armenia, which hold valuable insights for public policy. At the SDG Lab, we mine data and use artificial intelligence to inform policy, create predictive models and advance data-driven governance and decision-making for sustainable development.
Explore our data experiments

LEARNING AND DEVELOPMENT
To mainstream innovation in governance, there is a need to promote a culture of entrepreneurship and ownership in government that encourages public servants to experiment. At the SDG Lab, we aim to create a network of leading advocates of innovation for sustainable development. We encourage public servants to experiment and drive change by training them in the Lab’s most advanced public policy tools.
About our projects
The Lab runs a series of flagship policy experiments. Learn about the full scope of our projects in detail.